According to Pew Internet Project’s research related to social marketing, 71% of online adults use Facebook, 23% use Twitter, 26% use Instagram, and 28% use Pinterest. That means that these channels provide opportunities to engage with users in an organic and personal way.
There are tools for analyzing the impact of social media marketing campaigns to help determine which parameters are most engaging to a company’s target audience. Understanding how to analyze this data, learning what works, and implementing successful campaigns requires the help of a professional. Our team knows how to dissect all the analytic data in order to help your business generate more leads and conversions.
In order to get more customers, people need to become familiar with your goods or services. CivicScience published a report that found consumers believing social media marketing is as influential to their purchasing decisions as television. A report published by Texas Tech University states that understanding the marketing potential and execution of intelligent campaigns gives owners the potential to convert new clients as well as build loyalty with current ones.